Weekly Growth Learnings

Weekly Growth Learnings

Join 20K+ DTC marketers from brands like Hexclad, Prose and Allbirds and sign up for the weekly newsletter from Cody Plofker, a 9-Figure DTC CMO. Includes tactical tips on Facebook Ads, DTC growth and eCommerce.

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How To Acquire The Right Type Of Customers

How To Acquire The Right Type Of Customers

Cody Plofker
Cody Plofker
The Death Of Performance Marketing

The Death Of Performance Marketing

Cody Plofker
Cody Plofker
Should you exclude your customers from your ads?

Should you exclude your customers from your ads?

Cody Plofker
Cody Plofker
CX Is The New Brand Marketing

CX Is The New Brand Marketing

Is brand marketing dead?

Cody Plofker
Cody Plofker
TikTok Vs Facebook Ads In 2022

TikTok Vs Facebook Ads In 2022

I'm spending serious coin on TikTok and FB ads in 2022. Which one is performing better?

Cody Plofker
Cody Plofker
My Brand Building Philosophy

My Brand Building Philosophy

Here's everything I know about building "brand"

Cody Plofker
Cody Plofker
How I Am Going To Be Testing Landing Pages This Year

How I Am Going To Be Testing Landing Pages This Year

Cody Plofker
Cody Plofker
We Went Viral On TikTok

We Went Viral On TikTok

I Was Wrong About TikTok

I Was Wrong About TikTok

My Exact FB Ads Strategy For 2022

My Exact FB Ads Strategy For 2022

How I Plan To Double Our Business In 2022

How I Plan To Double Our Business In 2022

How We Doubled Our Best Day Without A BFCM Sale

How We Doubled Our Best Day Without A BFCM Sale